LANDING VALUE IN LUXURY

Church’s needed to justify their higher price point, without talking price. How? By confidently owning their expertise, quality and craftsmanship.

Unlike most luxury footwear brands who have machine automated processes, Church’s continue to use some of the most technical handcraft shoemaking methods, passed down through generations. ‘The Greatest Hands Make The Greatest Shoes’ details this process. Shot at Church’s Northampton factory and featuring the real craftspeople who work there, with spoken word by award winning British poet James Massiah.